Definitely. I was just stating the fact that small changes makes big differences sound wise. I am a designer so I guess they must have found a sort of pattern to make new models at a low cost fast rate because they definitely do not have enough time to get to the pay back point. I believe they are probably only an assembly station where they buy DDs, BAs and shells that have just been branded with the kz logo. That's the only way to do this and to keep the price as low as possible. This does not mean they lack in quality as long as we should see the production line to talk about that. Don't know much about business strategies though.