Mimouille
Headphoneus Supremus
It is as simple as that. Thank you.
Sorry - what has principle or ethics got to do with this at all?
Shure is selling a commercial product. If they believe (and they obviously do - assuming they have put a lot of research into it) that their product is worth X amount (ie has the priceerformance ratio to justify the purchase), then where does ethics or principle come into it?
We still have only 2 brief impressions from people who have tried the product. How can anyone here make sweeping statements on ethics, principle, value or anything else - until:
[a] there are enough subjective impressions to suggest a trend OR
they have heard the IEMs themselves?
Oh - and for the people who are complaining about eventual price - and using a "cost plus" mentality to make the calculation - IMO you really have no idea on commercial marketing (I work for an international company in sales and marketing). People will pay what they perceive the product is worth. Shure will have made some serious decisions based on this. Eventual sales data over time will tell you whether they calculated correctly.
I personally will wait for impressions - and then try to make an informed decision. If my perception is that the quality matches the price point, and I can afford them - I'll buy them. If not - I won't.