CaveManta I think the reason why it's harder to convince ibud users to convert is because they're the sort who really don't care to spend on a pair of headphones. The ones who own Beats at least have the disposable income to spend on 300 dollar pairs of headphones. So they're generally open to improving their listening experience since they have the income and the interest (albeit misdirected). The ibud users are those who don't care at all about the earphones that they're using, and only care that what they're using is an apple product. They're the sort who'd buy an iPod because they love the device but have less consideration for the earphones that they're getting. These are the people who also believe that earphones should not cost more than 10 dollars, 20 max and feel cheated if they have to shell out more than 20 for a pair because they compare value from a more extrinsic point of view; no appreciation for the engineering or the amount spent on R&D of the headphones but rather simply as an intermediary between them and the device. It's not what is most important to them: it's simply something that allows them to listen to music. The DAP to them is a lot more critical - and they're also the sort who'd tell you that you're crazy for spending 500 dollars on your DAP when it doesn't have a touch screen, no wifi, no games, and no video playback. They'll look at you as if you're crazy because you entire setup is worth 1000 dollars and he'd shake his head because you spent 300 dollars on those measly looking pair of earphones. To them words like DAC, amplifiers, balanced armature and dynamic drivers are a complete miss.
So what I'm saying is that they're simply the least interested people in audio. They just care about having music; to them 128kbps mp3 files sound the same as FLAC. In fact, they have no idea what FLAC is (I know because although my first iPod - 6th Gen Classic. I know. I was a fool - had a library full of ALAC files, no one listening to ibuds every noticed the difference. They care about having the most battery life, that their device starts with an "i" but not iBasso (I own iPod Videos and honestly, I got nothing against Apple personally. But it does seem that the "average" iPod owners are the most guilty), has wifi and can play their games. We'll never get them to convert easily because to them everything is the same. The only difference is that you were "dumb" enough to spend 300 on a pair of earphones and his/hers were free and sound "just as good".