We wanted to pay homage to the 50th anniversary of the lunar landing, and we do feel our application of a compositely constructed driver pushes the limits of the kind of performance we can achieve in a dynamic driver.
It took us a long time and effort to get to this point, and together with the beryllium foil, we felt we had something special on our hands.
We're not the only company to point to the moon this year; this past weekend at NAMM, Universal Audio launched a digital audio software package also called LUNA, similarly evoking space/moon overtones.
Looks like good company to be in!
Yes, we had way more orders than we anticipated just within China --- about 150 or so. Because of the composite nature of LUNA's driver, it has to be handmade, and therefore the rate of production is slow. It is a very different fabrication process from the traditional stamped polymer method. Additionally, we don't have huge stockpiles of beryllium just laying around,
Here's a recent animation we made on how the driver is constructed:
For those curious, a few months ago on Reddit, an acoustic engineer by the name
@oratory1990 made an excellent description of the types of diaphragms that can be made:
https://www.reddit.com/r/headphones/comments/bacd37/duck_duck_goose/ekaxsri
This is the section where he describes the type of construction that we adopt for LUNA:
Hope this sheds more light on why there is currently a shortage of units available for the LUNA!
We planned on holding a tour of the LUNA weeks ago, but we had to scale back those plans quite a bit because we just couldn't spare any units. All of them went to paying customers.
The day before our factory went on break for Chinese New Year celebrations, we shipped off 125 units or so, giving our shipping courier a bona fide headache!
We even had to wait until the very last day to mail a test unit to Head-Fi HQ, and we couldn't even give them the full retail box because we didn't have time to fabricate the laser engraved plaque!
So right now, our factory is on hiatus until 2/1. CNY break is not really negotiable in China --- for many workers, this break might be the only time they get to see family the entire year.
Glad you got yours before the break!