G_T_J
500+ Head-Fier
Exactly. It's a marketing tool. I'm just not sure they need it.Hiby is well known in audiophile community which is a small community To appeal to a broader consumer audience, you need more social media exposure, exactly what crowdfunding campaign provides, like a free advertisement, if you think about it. The manufacturing of R6 started in parallel with a campaign, so they definitely didn't need money upfront to get the ball rolling. If I'm not mistaken, I think the limited first production batch already went for sale in China when IGG started. IGG/KS help to gain more exposure! The same way how crowdfunding going to spread the word about R3 being the smallest/cheapest touchscreen Tidal player with balanced output
When you have a good product, it will sell. No matter how fast but it will sell.
Besides, I don't think that anyone not into the ''audiophile market'' would buy a DAP, a dedicated music player todays that smartphones prevail.