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- Feb 11, 2008
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I was talking to my local dealer. He guessed it almost depends on how much stock the distributor already paid for. It would be unlikely that the distributor would discount the existing stock until they're all sold to the dealer. After that, I guess the distributor could lower the MSRP for Canada and US. Of course, that doesn't stop the dealers from discounting but they would be the ones lowering their profit margins, not the distributor.
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Ironically, I think I recall US dealers apparently spitting their pacifiers out, when Hugo was first released, and the exchange rate made Hugo slightly cheaper in the UK - but rather than allow that situation to continue, UK buyers were penalised with a price-hike, to placate any such tantrums in the US.
It will be interesting, therefore, to see if it cuts both ways, or if US dealers decide they can have their cake and eat it, with £-sterling falling against the dollar.
