Im serious...
Lets take a book as an example?
Many writers, when write a book , have a good story , and a slow-burn characters, in order to build up a relationship between characters and a reader. Only after relationship between reader and books characters is established, thats when stuff that happen in a book start to mean something. If you don't care for main character , it doesn't matter how exciting story is and how colorful its written...
So writer has to "paint" a psychological profile of a main character so you as a reader could feel like you actually met that person , thats where most writers fail ..
Same with review of audio gear , whats the point of going thru all the data , FR and such stuff if you haven't "painted" a Sonic Character of audio gear you reviewing by using some analogies , gotta be creative about it.
Long time ago i read a post by some asian girl who described sonic character of beyerdynamic t5p in few words but it was so insightful i could get a clear picture of what it sounds like , she managed to use very colorful analogies and she was very creative with it , without using many words ... the only thing that gave me a better perception of what t5p sounds like was actually listening to t5p.
most of reviews are dry and boring because they lack insight , and they lack insight because the person who wrote a review either didn't experienced anything special during listening , or couldn't express it with words.
Either way , not worth reading , in my opinon ...