I got my FAW cable yesterday. I've got some things to say and I hope Matt doesn't blush.
1. Matt was extremely responsive, polite, and kind. I had a few questions and despite being busy with his holiday orders, he took the time to make sure I was satisfied with my purchase. I'm just one customer but he made me feel like I was the most important one. This kind of attention is precisely how you make someone a customer for life.
2. The packaging was top notch. The cable itself had some bubble wrap on the splitter to keep it from getting scratched. It was also placed in a very nice little cloth sack, which seems both utilitarian and decorative. Finally, the box was packed tight and within another protective envelope such that it withstood the rigors of shipping all the way from Poland and experiencing the horrors of USPS handling without a scratch. Matt clearly cares about making sure your product gets to you in pristine condition.
3. The cable itself glows with quality. The sleeving is soft, the braid is consistent, and the heat shrink at the headphone ends seems thick and durable. I took a look inside the amp-end connector to see how it was soldered up. Matt put some kind of heat shrink or plastic around each conductor where it solders on to the connector to ensure there is insulation between them at the solder joints. This took time and care to make, and it shows.
I am an extremely satisfied customer.