It's not about a new model coming out. I'm sure that will happen at some point (not anytime soon) it's about doing something meaningful and get more of the Focal brand in people's lives.
You guys are missing the point. Think about where your trade-in is going. They are dropping MAP for a month,
giving the consumer a much better opportunity to buy and giving your old headphones to a charity that would appreciate having them. Did they say your trade in needs to be a $500 value? $400? $200? $100? NO! They said clean, complete and fully operational. Doesn't sound like much to me. I bet you have something in your dresser draw that qualifies. You just have to remember which draw you stuck it in 3 years ago when you decided to move on from them.