jriggin
New Head-Fier
- Joined
- Mar 22, 2007
- Posts
- 26
- Likes
- 3
I really do understand and appreciate that, but you need to put on your Consumer hat and have a look at how you are selling your products, in this case the Penrose. It is a constant problem with brands, product managers and representatives to forget that the average consumer knows NOTHING about your product and how it interacts with them daily. It's why I find most user manuals horrible, because they are put together by people that know the product inside out, and they never get it reviewed by someone who has never touched the item. Websites should be the same.
They will use their current life experience to form expectations. I have X headphones that cost $50, so surely these $300 ones can do that plus my taxes and drive me home while I am drunk. You get the picture, associated expectations.
You are telling one story on your website, the main portal for your consumers knowledge base, and then all the little detail covering caveats elsewhere that 99% of of them will never see. I personally can't recall seeing anything on this forum about delays to Android and Mac, and I have read every page, hence my small summary of Audeze replies on to most common questions on page 50.
Let's tackle the program side, as that is what I have jumped on.
From your website
Audeze HQ |Desktop and Mobile App
The Audeze HQ app for mobile and desktop systems enables a variety of advanced functionality for the Penrose and Penrose X. Featuring a 10 band graphic EQ interface, sidetone toggling, and real-time voice-to-chat mix for Xbox Series X, Audeze HQ gives gamers unprecedented control over their audio experience.
Right here, it makes NO mention of specific compatibility, or delays but does mention critical use functions that are only accessible via the app.
Directly below that.
Multi-device Compatibility
Xbox • PlayStation • Nintendo • Windows • Macintosh • iOS • Android
While I understand it is dealing with general use now, not the app anymore, surely you have experience with consumer usage that will almost always link A & B and ignore any contextual info. So the inference here is that the App will work for the listed devices. Ok, only someone completely brain dead, and we all know they exist, is going to think there is an Audeze HQ app for Switch. But the connection between the two headers, Mobile App and Multi-Device listing iOS and Android is inexplicable.
So you have set expectations that your headset is going to arrive at date X and needs to use app Y to make full use of it.
You can't expect consumers to be happy with the supporting app to not be readably usable two months after the initial go to market date has passed if you haven't clearly communicated that.
If you were a brand new company i could understand so many oversights in communication, but you're not. You also went through the fun of a Kickstarter, that should have been a huge learning experience on dealing directly with consumers needs and their expectations based on your provided info.
Probably also a good idea to link the support URL on the Penrose page - https://audeze.zendesk.com/hc/en-us/categories/360004300932-Penrose-Technical-Support
If the Android App is depreciated, remove it form the store, you can see yet another 1 star review placed just two months ago, clearly people aren't aware of what's going on.
Glad I canceled. Had a feeling these were going to be bad. The annoying part is they *knew* they were shipping a subpar product.