blance44
100+ Head-Fier
So it's settled. @Jason Stoddard looks like you need to add posters to the schiit y'all sell!
So it's settled. @Jason Stoddard
looks like you need to add posters to the schiit y'all sell!
We just need high resolution files. I will be happy to have them printed on canvas for that classy look.
Stay updated on Schiit Audio at their sponsor profile on Head-Fi.
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I'll see what I can do--problem is, most of them are sized for 11x17" table graphics, not for giant posters.
I have mixed feelings about Jasons last post.
Calling market research "guesswork" is very strange if I consider I have called the demise of the last 15 big over hyped products in the world for a few solid years (one example was google glass when I first saw it, I said it would never hit the stores).
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I'll see what I can do--problem is, most of them are sized for 11x17" table graphics, not for giant posters.
I have mixed feelings about Jasons last post.
Calling market research "guesswork" is very strange if I consider I have called the demise of the last 15 big over hyped products in the world for a few solid years (one example was google glass when I first saw it, I said it would never hit the stores).
I know that not every company understands what market research is (and some just dont have the funds to perform one), but in this case, in head-fi, you have a niche group of people who are interested specifically in the products your produce for a niche market. Where you have a very easy way to perform a group test, focus group,etc; if you know the target questions to ask before to know who is a potential customer that you are aiming for.
Hell, you can even find threads dedicated to brainstorming ideas that are specifically dedicated to the niche market your company targets.
Now, of course not everyone who says they will buy the [Redacted] (I think thats what people use when they mean future product), they can totally be only saying so, and thats why you dont blindly follow the numbers but analyze them and confirm the interviewed individual with "trick questions" to confirm their honesty.
What is more important, bringing the iPhone as an example of how market research is a flawed technique is very misleading:
iPhone popularity has almost nothing to do with product quality (if you think it does, dont forget thats the same company that decided Beats were a good investment), and almost everything to do with social status.
It is the same example as buying a ferrari in a town where you are always in traffic jams (lets not forget that the functionality of an iPhone is extremely limited).
Talking about the iPhone as a comparable product to something like a dac or an amp ... well, its like comparing a National bank of a country to a grocery store and saying the grocery store can learn a lot about finance from the bank.
When I started this post I said "I have mixed feelings", and this is because the products and the approach of schiit audio are still great. I find it hard to understand that Jason would even think about defending their policies or products at this point. It just feels like the products speak for themselves... kinda best marketing you can have.
Hey Jason. There is a slight mistake, I think, on the Schiit site on the page for the Jotunheim Dac Upgrade. I've highlighted the appropiate paragraph.
11x17 is good for me. We will put it on a small wall.
I like the new ad. Very classy. At the risk of tweeking you though, it is a bit conservative.
I would looooove to buy/print both the Ape Schiit and Pig In Schiit posters. They are just fantastic.