Agreed. Chord would be wise to begin working on a firmware update strategy. With an interest rate hike, record inflation, broken supply chains, and a major recession on the way Chord needs to figure out ways release affordable firmware upgrades for their DACs and M Scalers. From a hardware perspective, the DAVE and M Scaler platforms have many more years left of life. An economic tumble will be unkind to companies like Chord and trying to push Choral range products and an M Scaler X in late 2022+ won’t end well. Firmware upgrades would also increase customer loyalty, reduce the secondhand market, and help Chord justify MSRP increases. And if they release firmware upgrades, they cant be frequent because that will backfire and should only be issued every so many years.Let’s just hope it allows for easy firmware or software updates like other modern high end dacs.
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