Thermionic Dude
Head-Fier
- Joined
- Dec 3, 2007
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First, apologies if this is in the wrong forum. Sony is the biggest offender but other (once) great Japanese companies seem to be following this trend. What I'm referring to is the dramatic dumbing-down of their product range to the point they are now at the lowest common denominator in terms of consumer electronics. Quite simply, Sony no longer offers any significant high-end products and their product offerings (at least in N. America) appear to be getting cheaper and cheaper in terms of build quality and cannot hold a candle in sonic performance to some of their past products-no more Esprit, Qualia, ES (they have a few pieces with "ES" in the model name, but look/feel nothing like the "classic" ES products and I don't think they have the 5-year warrantee any more), MDR CD3000, MDR R10, high-end SACD/CD players, high-end tuners, or high-end MD equipment. I understand that the market has shifted somewhat and that with the Wal-Martification of American retail, the only thing that counts anymore is cheapest price (quality/performance be damned), but there IS still a healthy enthusiast/"audiophile" market overall (with some signs of growth even) which would be highly interested in quality product offerings. I understand that they probably did not sell enough of the high-end stuff to make a significant difference in overall profits for the company, but I think that offering at least a few high-end products can be very helpful in marketing the more mainstream products. As an example, consider car companies. Dodge still builds the Viper and Ford recently put a modern incarnation of the GT-40 into production; neither company sells enough of these cars to have a significant impact on profitability (and both are struggling for survival), but these models are very important to the companies as a showcase for their engineering/design prowess. By building the Viper, Dodge can now make claims that the boring 4-door sedans that most people are shopping for feature technology "derived" from the "legendary" Viper (which itself is a derivative of the "legendary" AC Cobra)-all the sudden, that boring sedan seems a little more exciting now that a connection has been made between it and cars such as the Viper and Cobra. The mere presence of these "supercars" in the maker's line-up lends additional credibility to the engineering/design staff and the ability of the company to build a "great" car in general and leads to increased sales of the bread-and-butter models (sort of a positive "guilt by association"). Is there any good reason why this phenomenon would not translate into the world of audio? Does Sony not realize that some of their past flagship products (such as the MDR R10) sell for substantially more used (and several years old) than when new-if this is not indicative of a healthy demand for such products, I don't know what is. Sorry this was so lengthy, but does anyone share in my frustration? (Perhaps an industry "insider" could shed some light?)