nanaholic
Headphoneus Supremus
- Joined
- Sep 2, 2010
- Posts
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- 2,599
Sony's long given up on the idea that you must go "all in Sony" and embraced a more open approach where customers can mix and match. Would they want you to buy all Sony? Of course they would, but they'd also rather you not to pass over their BT headphones and choose competitors' offering which is mostly aptX based because your preferred non-Sony DAP/smartphone doesn't support LDAC in which case they get no money at all. Also if LDAC gets wide support, then Sony themselves won't have to license aptX to use in their own BT products which would easily save them millions on top of the licensing money they get from selling LDAC to other manufacturers. It's in Sony's best interest to basically whore out LDAC to basically anyone willing to use it at this moment in time to win the battle of BT audio codec adoption, and the more the merrier, especially now that smartphones ditching headphone jacks is slowly picking up speed.