Received ED10 this morning. OOTB with stock tips (especially with the blue core tips), had driver flex on both the sides. Tried tip rolling, found Sony MH1's Medium tips to give me better fit. With this tip, driver-flex is gone for the time being (hope it stays that way). Cable is rubbery/springy one (like ATEs). The overall build quality is pretty ok (mine had its paint worn off at some parts of the body, though).
Sound Quality (with just over 4 hours of usage) - These sound to me like a repackaged EDSE. On many songs that I had tried so far, Treble appears to be bit too Metalic/Shouty/Grainy(?) for my liking. Bass quantity/quality and Mids seems pretty much similar to my EDSE. BTW, these are not as detailed as my ED9 Bronze filter and also doesn't seems to possess wider soundstage of ATEs. Reading from other users' impression on these, I hope mine is not a faulty unit. May be with more usage this sound signature may change to some extent (especially the troublesome treble part).
Sound gear used - Fiio X1 + NX1 combo (tried with both line out option as well as headphone out), OnePlus One (at 60% volume)
Music tested - Alesso's Forever, Amy Winehouse's Frank, The Fray's Scar and Stories, David Guetta's Listen (all are in 256 kbps M4A format)