Why must they be nuts? People are buying $500+ amps and $1000+ DAP these days. If digiZoid actually makes a good enough amp for $250, I'll say more power to them for taking the game to the next level. That however doesn't mean that they shouldn't make a cheaper model to cover the different price bucket.
Reading the somewhat informative chat transcript, it does sound like a major improvement over the original ZO, in which case it may be worth it. I'll still wait for impressions unless the pre order is worth it.
So many of us signed up for the newsletter and did not know this "event" was taking place. Wonder why it didn't get email blasted.