I'm not sure how you concluded this. I am just not sure it is accurate to grab a comparison between something that costs so much more. Granted the M2 is astonishingly good for £899 as I have stated above, in my opinion it isn't as good as the AK240 but even if you perceive the AK240 to be "worth" 1.5k it isn't. It's £2200. I think that if people are looking for a DAP at the £899 price point then I would surmise they would be looking at DAPs of between £700 - £1400. Again I am surmising. A Ferrari 458 Speciale may drive better than a Caterham 7 but I wouldn't look at buying the Ferrari if I couldn't afford it. I would be trying other cars like the Lotus Elise 111 or TVR Cerbera. I would put the M2 easily up against the AK100 and AK120 II.
Regards
Phil
thanks phil, i think your statement back fired at you
it happens to all of us, but I understand your point, but sometimes sky rocket priced daps like ak240 can be intimidating and we all know you are paying mainly for brand name of ak and not for sound quality