I think this line of thinking speaks to how Sennheiser has shifted from performance based marketing with the previous Orpheus to aspirational based marketing with the second generation version.
To stick with the asinine car analogies, the first Orpheus was more like a Ferrari in the sense it was designed to do one thing and one thing really well. For the Ferrari, it was to be fast, competing with companies like McLaren. For the Orpheus, it was to be the best headphone in the world competing directly with the Stax Omega. Sure, the Ferrari has leather seats and the Orpheus had wood, but those were minor features on the back burner of the purpose of these objects.
This new Orpheus is more like a Bentley or a Rolls Royce. It is an aspirational luxury lifestyle product. All of a sudden the wood construction on the previous Orpheus gives way to marble construction on the new one. Instead of having pedestrian tubes statically housed in an enclosure, you have motorized tubes and buttons that again reinforce the lifestyle of luxury you are buying.
Your money isn't going to product performance. No one cares how fast a Bentley or a Rolls Royce goes around a track. What you are buying is the experience and the pomp and circumstance.
I think the people who are attracted to the new Orpheus are those attracted to the luxury lifestyle aspect of what this product represents. There is nothing wrong with buying products on that philosophy, and certainly no one can begrudge another for lusting after a Rolls Royce or this new Orpheus. But at the same time, there are quite a few people out there who are more interested in Ferraris and the purpose they are built for as opposed to the Rolls Royces of the world.
It's two different market segments, and it's a fairly interesting contrast between the two versions of Orpheus that were produced by Sennheiser.