The Qualia is such an amazing headphone. The sense of air around each note, the layers of sound that effortlessly materialize out of thin air all around you, and some of the most hauntingly life-like vocals of any headphone I've ever heard make for a truly captivating listening experience. The 010 pushes all of my buttons, and for my personal taste I prefer it to almost everything else out there.
I'll definitely need to do more listening to compare them to the W3000ANV, but so far I'd say they each have their own unique strengths. For example, the W3000ANV presents vocals in such a romantic, passionate, and emotional way. The Qualia on the other hand doesn't color the vocals but puts them right there in the room with you, as if being sung by someone actually there. The former makes the heart quicken its pace, while the latter makes the hairs on the back of your neck stand up on end.