I haven't been a Schiitizen for all that long, but I still remember a time before Loki was a thing.
It was a time in audiophilia when pretty much everybody and their grandma didn't hesitate to have you know in no uncertain terms that EQ is the devil. How dare you to alter your signal, it's not "what the artist intended."
If you wanted an EQ anyway, you either had to go looking for a 20 years old one on ebay, or build your own. Pretty much nobody even bothered to make them anymore as a result of this universally accepted "truth" that EQ is unequivocally bad.
…in walks Jason with his Loki…
That was, what, three years ago?
Four, maybe?
Today, EQ is accepted by the audio cognoscenti to be a nice to have add-on to any system worth its salt, with new EQs being released by manufacturers left and right. Some, of course, will even go so far as to insist with the same conviction and sincerity with which they previously preached the evils of EQ that having one somewhere in your chain is nothing short of a requirement.
Isn't it funny how these things so often go…?
I have a strong hunch that this wasn't the last Schiit-induced 180 that I will gleefully watch unfold within this industry.