While I understand the opinion that says we shouldn't discuss other headphones in a thread about the Ed 12 specifically, I respectfully disagree. Unfortunately, Ultrasone has created a reputation for making wildly unbalanced price-to-performance flagships that do not hold up to comparably priced cans from other companies, and the onus is on them to address that. If the thread devolved into only an Ultrasone bash-fest based on previous models and no new information was coming through, then I would agree. However, I don't feel like the opinions expressed here were done in a malicious or trolling way, and are frankly a direct and rather inexorable result of some of the poor items Ultrasone has decided to release with their brand name on the line. I have not personally heard the Ed 10, but its reputation most definitely precedes it, and the Ed 12 was obviously made in direct homage to at least the aesthetic design of the Ed 10, making a comparison reasonable and inevitable, until more listening impressions are available.
Personally, I find the Ed 10 to be the single most beautiful headphone I have ever seen, bar none. I would absolutely love for Ultrasone to come out with an identical or equally-beautiful design that has the sonic performance to match it, and I'll hold out hope for the Ed 12 until I get to hear it or a more general consensus is reached. But like it or not, creating a headphone on the Ultrasone brand that looks nearly identical to the Ed 10 is going to engender comparisons to the Ed 10, and it's up to Ultrasone to prove that they can make a better-sounding product.
All IMO, of course.