erich6
100+ Head-Fier
- Joined
- Oct 25, 2016
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From the press release:
I understand this to mean Sonova will be able to use the Sennheiser brand to release new products. It's unclear if they plan to continue to produce Sennheiser consumer headphones like the HD660 or if they will end those products and only use the brand to release new hearing-aid-like products. They only state:
A permanent cooperation is planned under the joint Sennheiser brand umbrella in order to continue offering Sennheiser customers first-class audio solutions in the future. A license agreement for future use of the Sennheiser brand has been made.
I understand this to mean Sonova will be able to use the Sennheiser brand to release new products. It's unclear if they plan to continue to produce Sennheiser consumer headphones like the HD660 or if they will end those products and only use the brand to release new hearing-aid-like products. They only state:
The fast-growing market for personal audio devices is rapidly evolving. Combining our audiological expertise with Sennheiser’s know-how in sound delivery, their great reputation as well as their high-quality products will allow us to expand our offering and to create important touchpoints with consumers earlier in their hearing journey.