I may sound biased because I actually took advantage of the "limited time" offer and ordered on the first day of the sale. We're so used to retailers using the catch phrase "limited time offer" to try to trick customers into purchasing and boosting sales. We're so used to assuming "limited time" meant it's gonna be going on for an extended period. But I don't think UM did anything wrong here. Speaking of their North American website, custom-iem.com, I did not see them state how long this sale will go on for. You guys really can't flame them for being true to their words. That is, limited time only really means limited time only. So yes you guys can be displeased with them, but I don't think it's appropriate to blame UM for being deceitful, not honouring their words etc. Because, in fact, they said the sale is limited and it sure was limited.