[RAFA]

Here come the price wars:
http://store.treoo.com/main/fiio-e12diy-limited-edition-portable-headphone-amplifier-silver.html

It's not even out yet and they have it re-selling for $320.

That is not ok.

 

[Gilftronic]

Originally Posted by SoulSyde

Here come the price wars:
http://store.treoo.com/main/fiio-e12diy-limited-edition-portable-headphone-amplifier-silver.html

It's not even out yet and they have it re-selling for $320.

Yeah what the heck is going on here?

 

[TekeRugburn]

doesnt affect me any.  

 

[nihontoman]

just don't buy from them. there, problem solved...

 

[ClieOS]

  Here come the price wars:
http://store.treoo.com/main/fiio-e12diy-limited-edition-portable-headphone-amplifier-silver.html
 
It's not even out yet and they have it re-selling for $320.

 
To cast some light onto this:
 
Remember E12DIY is not meant to be resold when FiiO set the final price for us, so there is no 'reserved' margin for reseller at all given FiiO is already selling it at cost. The only way for reseller to make any money is to add to the final price, and then you have to realize whatever profit they make will have to subtract the cost of shipping, tax, stocking, etc. I am not sure what kind of price will be considered fair, but I am pretty sure if they are only charging $50 more, they are probably not making much money at all to worth the investment. On the other hand, a HK based reseller (Treoo is Singapore based) might be able to work out a lower price since they would have save a lot more due to their proximity to FiiO factory. A Brazil reseller might need a higher price for the same factor.
 
Of course, there is also the factor of how much more money you can make when the demand is high.

 

[JamesFiiO]

Progress report on the E12DIY

1. All opamps have arrived.

2. The aluminium shells and a batch of microswitches will not arrive until early December.
 
3，Because we could not find any sockets of the right size for the SMT ICs, we have to make our own SMT to DIP8 socket conversion boards.  This requires soldering 200,000 pins and is estimated to take 20 days
 
4，Taking all of the above into consideration, we hope to deliver the preordered E12DIY boards to customers before Christmas.

 

[Shawn71]

  Progress report on the E12DIY

1. All opamps have arrived.

2. The aluminium shells and a batch of microswitches will not arrive until early December.
 
3，Because we could not find any sockets of the right size for the SMT ICs, we have to make our own SMT to DIP8 socket conversion boards.  This requires soldering 200,000 pins and is estimated to take 20 days
 
4，Taking all of the above into consideration, we hope to deliver the preordered E12DIY boards to customers before Christmas.

Hey James: what is the price for those WHO DID NOT PRE-ORDER?

 

[JamesFiiO]

 
Hey James: what is the price for those WHO DID NOT PRE-ORDER?

 
Not decided yet, sorry

 

[Shawn71]

   
Not decided yet, sorry

I'm Happy for your Prompt response this time.... Any rough ETA for announcement? Thanks.

 

[JamesFiiO]

 
I'm Happy for your Prompt response this time.... Any rough ETA for announcement? Thanks.

 
15th, DEC, I hope our users can receive it as gift for X'mas

 

[SoulSyde]

15th, DEC, I hope our users can receive it as gift for X'mas

Woot!

 

[Shawn71]

   
15th, DEC, I hope our users can receive it as gift for X'mas

Looks like you mis-understood......I'd asked, when(date) are you planning to announce the price for those WHO DID NOT PRE-ORDER?........as you haven't decided yet,now.

 

[pietcux]

They only ordered so many parts. Whith them they need to fulfill all preorders first. Then they can build as many more units or let us call it kits, as possible and also have to set aside qty X for service needs. Then they can see how many more they can sell and calculate the price. The devil is in the details. And electronic components tend to fail.

 

[JamesFiiO]

 
Looks like you mis-understood......I'd asked, when(date) are you planning to announce the price for those WHO DID NOT PRE-ORDER?........as you haven't decided yet,now.

 
sorry not decided yet.

 

[JamesFiiO]