Astell&Kern AK100 II and AK120 II UK Pre Order Available Now
Jun 10, 2014 at 6:42 AM Thread Starter Post #1 of 14

PhilW

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UK pre-order is now available for the latest generation of Astell&Kern portable player. Offering a Cirrus Logic high end DAC, balanced output and stunning new user interface the latest offerings from Astell&Kern will also decode DSD for you too.
 
Later in the year you will be able to stream Qobuz music directly to the units offering high resolution audio on the fly.
 
AK120 II Pre Order Now


AK100 II Pre Order Now!
 

 
Nov 24, 2014 at 9:25 AM Post #10 of 14
Can i ask why A&K products are so expensive in Europe compared to the US? 
 
It would be better to wait until im in the US to pick one up.
 
Dec 2, 2014 at 8:17 AM Post #12 of 14
Hey Warrior, thanks for the reply
 
I don’t think its just VAT, all A&K products retails at way above the US prices in Europe. For example the Astell and Kern AK120 II  model above retails at £1,499.00 (Incl. VAT).
 
£1499 = £1,249.17 ex VAT. = $1,956.29
 
Cheapest price on Amazon is $1,379.00, most expensive is $1,699.00. That’s a fair difference (between $257 and $577 depending on where you buy).
 
I think A&K need to revisit their RRP pricing strategy in Europe where I'm sure they would sell a lot more gear if the prices weren’t so out of line with the US market (I know id definitely but here if I could).
 
Dec 3, 2014 at 8:31 AM Post #14 of 14
Yeah, its a bit of a mystery, and its not just A&K either. When i think of the size of the European market there must be a huge opportunity to get a good RRP to match waiting until somebody visits the US to get good quality products.
 
Maybe we need to start a distributorship!
 

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