[jsilas]

 

[rsaavedra]

What does your chosen image have to do with the linked website?

(Btw, you should have indicated to click and drag the mouse on that website's image so that people get the intended point).

 

[jsilas]

dig deeper and you will be enlightened as i have been
to understand the opposition listen to one whos seen it first hand

 

[Jahn]

hey, i know that area code! that's right outside of cleveland! are you telling me aliens live in cleveland? well, maybe in the Flats.

 

[redshifter]

this is i think trent reznor's viral ad campaign for his new nine inch nails cd.

 

[rsaavedra]

Quote:

Originally Posted by redshifter /img/forum/go_quote.gif this is i think trent reznor's viral ad campaign for his new nine inch nails cd.

Ah, found this with more info on that: http://en.wikipedia.org/wiki/Year_Zero_(album)

My thoughts: bleh

 

[jsilas]

Quote:

Originally Posted by redshifter /img/forum/go_quote.gif this is i think trent reznor's viral ad campaign for his new nine inch nails cd.

Well done, you saw through me FAR quicker than anyone else has been able to.

I'm loving this viral marketing that Trent is using; the whole story is extraordinarily elaborate; work began on this as far as 3 years ago.

The whole story can be broken down by reading this:

http://www.echoingthesound.org/phpbb...er=asc&start=0

 

[Jahn]

Quote:

Originally Posted by rsaavedra /img/forum/go_quote.gif Ah, found this with more info on that: http://en.wikipedia.org/wiki/Year_Zero_(album) My thoughts: bleh

haha, i have to say, viral marketing is one of the most unhip ways of trying to be hip. unless you are SO hip that you'll intentionally be that unhip to outhip the hipsters that think it's unhip!

 

[AlanY]

I like how tracks from the new album are getting left on USB sticks in various public places (the bathrooms at concerts, etc.). That's kind of a fun way to leak the tracks, rather than just have some pirate post them online -- which would happen anyway, so this preempts them. The viral marketing concept seems a little overblown. It would be better if the band was doing it, rather than a marketing company. But at least it's an interesting concept.

 

[jsilas]

Quote:

Originally Posted by AlanY /img/forum/go_quote.gif It would be better if the band was doing it, rather than a marketing company.

I couldn't agree more here.

Also, because of the generous amount of hype generated by these schemes, their effects are very widespread, which makes the 'uniqueness' of such a campaign easily lost.

After the ilovebees campaign, the msn found campaign, and various others, it's just not that interesting anymore.

Either way, I still have found this particular thing pretty interesting.

 

[jinp6301]

whoo hipsters!!!

but NIN isnt very hipster-ish tho

 

[Vicious Tyrant]

Quote:

Originally Posted by Jahn /img/forum/go_quote.gif haha, i have to say, viral marketing is one of the most unhip ways of trying to be hip. unless you are SO hip that you'll intentionally be that unhip to outhip the hipsters that think it's unhip!

Brilliant!

 

[rsaavedra]

Quote:

Originally Posted by Jahn /img/forum/go_quote.gif haha, i have to say, viral marketing is one of the most unhip ways of trying to be hip. unless you are SO hip that you'll intentionally be that unhip to outhip the hipsters that think it's unhip!

Wow that phrase outclasses "How much wood would a woodchuck chuck..."

 

[redshifter]

Quote:

Originally Posted by jsilas /img/forum/go_quote.gif Well done, you saw through me FAR quicker than anyone else has been able to. I'm loving this viral marketing that Trent is using; the whole story is extraordinarily elaborate; work began on this as far as 3 years ago. The whole story can be broken down by reading this: http://www.echoingthesound.org/phpbb...er=asc&start=0

i have my finger on the pulse of the intertoobs.

 

[Thelonious Monk]

Quote:

The last few seconds of the leaked "My Violent Heart" file is static; spectrogram analysis reveals an image resembling an arm extending down with fingers at the bottom. This arm is known as "The Presence" according to MTV.com. [12]

i don't know about you guys, but i find that extremely clever