3. You don't have any setup you are currently satisfied with: download a generic equal loudness contour, EQ your phones according to the contour, then tweak the sound to taste, then when you are satisfied with the sound, create your equal loudness contour from your EQed headphones
Instructions:
http://www.mediafire.com/?rzzryhe139ivef1
Download this equal loudness curve and load it in a first Electri-Q EQ in VSTHost
Click M->Skin->Gain Range select 30dB to view the whole curve.
(You probably need to load the EQ file twice for it to load properly)
Then open a 2nd Electri-Q EQ after it like this

(The curve from the equal loudness EQ file should look like the curve in the middle, except the frequencies below 50Hz have been tuned down below the 0dB line to prevent clipping. The other EQ should be flat to start with.
Then follow the following steps
1. Open Sinegen and set it to output to Line 1 (Virtual Audio Cable), the frequency to 1kHz and the level to -10dB. Turn the windows master volume control and the volume knob on any amp you have way down for safety.
2. In VSTHost, click the "M" button to the lower right (on the blank EQ), set the Mode to Digital and Quality to Normal.
3. Hit the Power button on Sinegen and change the volume by changing the windows master volume and any amp volume controls you have until you hear the 1000Hz tone at a loudness comparable to the loudness you usually listen to music at. Make a mental note of this loudness and a written note of all the computer settings associated with this loudness (ie Sinegen Level setting (-10dB), Electri-Q curve at 1kHz (currently -20dB), whatever the system volume is, wherever the volume knob on your amp (to your speakers) is set)
4. Move the frequency slider up and down (careful to avoid over-loud high frequencies, lower the Level if it's too loud) and check that the sine tones you hear are "pure" and that you don't hear "aliasing" between 10kHz and 20kHz (ie you should hear the pitch going higher and higher and then fading out; aliasing is where you hear a treble tone (still high but much lower than 10kHz) sweeping back and forth as you push the slider up from 10 to 20kHz). If you have problems with this step report back to me and we need to troubleshoot sound settings.
5. If step 4 is ok, you can now start going up and down the frequency scale in Sinegen and make note of the loudness changes. Go back to 1kHz at the reference volume you noted in step 3. You can start fiddling with Electri-Q (on the blank EQ setting) immediately and hear the effect on the sine tones, but I prefer to leave Electri-Q alone first and adjust the Level and use the "+" (add record) and "-" (delete record) buttons to record the levels at different frequencies that correspond to the same loudness as -10dB at 1000Hz. When I'm done I can "plot" the levels in Electri-Q and quickly make a rough equal loudness curve for the whole frequency range, like this:
http://www.head-fi.org/t/413900/how-to-equalize-your-headphones-a-tutorial/750#post_8208522
You should only EQ down to 50Hz, as the equal loudness curve has been shaved off below 50Hz. If you want, you can equalize below 50Hz using this equal loudness curve
http://www.mediafire.com/?7b9olaa40qk4lfh
but it is hard to avoid clipping with this curve, not to mention that your headphones may be physically unable to produce a loud enough tone at those frequencies.
Safety notice: DO NOT try to equalize the high frequencies beyond the point where your hearing drops off. A head-fier almost damaged his hearing with big blasts of supersonic frequencies he couldn't hear.
6. Some basic controls in Electri-Q: click on curve to add point, right click on point to change band type (most useful are Basic->Peak, Low Shelf, High Shelf, and Specials->Butterworth->LS/HS 24/48dB (allows a sharper low / high shelf than possible with the basic low/high shelf), double-left-click on point to change parameters: Frequency and Gain are self-explanatory, BW affects how sharply a Peak filter boosts or cuts a frequency and how sharply a low / high shelf filter transitions from the unboosted to the boosted frequencies. As mentioned in the link above, right click on a point also gives you an option to bypass the point. This is useful to compare the effect with and without a filter, or to do the plotting technique I write about in that link.
7. As you're adjusting the curve make sure to keep the curve centred on -20dB at 1kHz, otherwise your reference volume will change. You can do this by moving the "Gain only" point up and down or adding a peak control point with wide bandwidth near 1kHz.
8. Click M->Presets->Export Preset to save your equal loudness curve. (Remember to delete all the plot points first if you're using my plot method. You can do this by switching to another preset then switching back (the up-down buttons at the bottom of Electri-Q next to the word "Presets". Electri-Q doesn't remember bypassed points when you switch back to a preset. A bug you can put to use in this case) Make a mental note of the rough shape of the curve, then switch to another preset and click M->Presets->Import Preset to load the preset you saved to a file. Compare with the preset number currently holding the curve you just made to see if the curve saved and loaded properly. There's a bug in the free edition where a preset may load with incorrect bandwidth for a point, causing the curve to change shape. If this happens, find the point that has been loaded improperly, click it and press Delete on the keyboard to delete the point, and do M->->Presets->Import Preset again. This should make the preset load properly. If not, you may have to go back to the original Preset and export it again.
This is your new headphone EQ preset.
9. To test out your new EQ with actual music,
remove the equal loudness EQ (the first EQ) from the signal chain. Or, play music through a player that can host VST plugins itself and have it bypass VAC and VSTHost while loaded with Electri-Q and your new headphone EQ preset. This can be useful if your VAC->VSTHost output is a bit glitchy, as mine was.
10. Tweak the EQ to taste with music.