Why do most headphone companies just label all their models with a few numbers and a letter or two thrown it?
DT880, HD650, K701, etc, etc. They don't tell you anything about what you are buying. They've got no emotion. For the most part only Monster and Skullcandy actually name all their models. Some are better than others, but at least they try. AT give individual names to their top end models (W5000 Raffinato, W1000X Grandioso) but group their lower end models into different numbers with the same name (Art - the closed A-series, Air - the open AD-series, and Earsuit - the portable ES-series) but not many other "audiophile" manufacturers actually name their gear. Sennheiser named the Orpheus (and named it well) but they haven't named anything else AFIK.
I think this may play in to SK's and Monster's marketing success. A good name has a visceral appeal that a number just doesn't have.
Luckily, amps are more of a mixed bad. For every Valhalla or Blue Hawaii there is a WA5 or M902.
This isn't really enough to make me buy something just because of the name, but its just a pet peeve of mine. Anyone else feel the same way?