Marques has good reviews. But I've come to appreciate Beats' presence in the industry. Names like Beyerdynamic, Sennheiser, or Grado have been around for decades. Their sales to audiophiles aren't going anywhere. It's always been niche, you either knew where to get that stuff because you cared, or you didn't. The only direction the sales for those companies will go due to Beats' presence in the market is up. Nobody here buying those brands will switch to Beats (unless, of course, they actually start producing really good headphones), but I can guarantee you there will be converts from Beats to other brands. The big audiophiles names should let Beats spend all the money in advertising to bring people into the hobby. Now they also have a chunk of Apple's marketing budget. You know what that translates to? Millions of dollars of trickle-down advertising to Head-Fi. Let Beyer, Senn, and Grado keep putting money into audio, and once the millions of people buying Beats demo another set of cans in a store - if their ears are more honest than their fashion sense - we will soon have a huge market demand for quality headphones. And that will be better for everyone ultimately.