I live in Vancouver, so I drove south today to check out the store, which is in the Hawthorne district in Portland. I was initially a little underwhelmed; yes, they had a lot of headphones to demo, but it didn't seem like there were a lot of different brands, mainly Audio-Technicas and Grados. There are a lot more than that, though. Anyway, I intended to check out two headphones, specifically: the K701s and the SR225s. The first ones I tried were the K701s, with ALO recabling. I don't know if I've ever smiled that much listening to music. I don't know what kind of a setup they've got behind the wall, but all you can see when you plug the demo headphones in is an iPod, with some music preloaded. Anyway, everything sounded amazing, from Bach to The Beastie Boys. I tried several others (the SR225s were extremely uncomfortable), and then asked to try some stock K701s. I've heard conflicting reports on recabling; some say it doesn't do much, others disagree. Put me in the latter category. It was a night and day difference. If you'd blindfolded me, and handed me both, I could have easily believed the stock and recabled K701s were different headphones. I had my iPod with me, and tried both plugged into the Nano. Of course, I had to turn the volume up to nearly full, but even with an iPod, they sounded excellent. I still overwhelmingly preferred the recabled ones. I can only imagine what they'd sound like hooked up to my home amp. In the end, this was a very bad idea. A week ago I wouldn't have dared spend much more than $100 for headphones. Now I'm considering spending $400. I'm able to rationalize, though, by selling all my others, and never buying another pair again. Hopefully I'll never come back to this site again.... P.S. The store really is fantastic. If you're in the area, and even have a slight interest in headphones, I highly recommend it. The operations manager, Curtis Phillips, is a really cool guy, and he knows his stuff.