The FiiO 2017 Summer Launch Event has come to a successful end. On the launch event, we released 4 new products including X7 Mark II, X3 Mark III, F9 and Q1 Mark II. Before the launch event began, our staffs and models were ready to welcome the invited guests. As usual, we have prepared one gift to all the guests. At the beginning, FiiO's CTO Kean showed our appreciation to friends for the kind support for the past 10 years. Also, he shared the achievements of FiiO for the past half year of 2017 as well as our future prospects of Infinity sound, MFi and Bluetooth. Cooperative partner representatives shared their feeling of working with FiiO. The launch event began! It's our product manager of music player Matt who introduced the X7 Mark II and X3 Mark III. Before the introduction of X7 Mark II, we reviewed the X7-- FiiO's first Android-based smart portable music player. After reviewed the X7, we have showed one video of the all-new X7 Mark II (Thoroughly Transformed, Inside and Out.) which made by our own designer. Video link: All the guests are attracted by the beautiful design. Then, Matt introduced the X7 Mark II from the aspects of design, hardware configuration, operating system and accessories. a. The Design -- A continuation of the design language of X5 3rd gen + More user-friendly button design + HD Touch Screen + Size (shorter, lighter and thinner) + Compatible with all the amp modules as well as FiiO K5 b. The Hardware Configuration-- 2GB RAM + 64GB ROM (up to 576GB with dual micro SD card) + Flagship DAC chip ESS9028 PRO + Professional circuit architecture + Come with amp module AM3A with 3.5mm single-ended and 2.5mm TRRS balanced + Native DSD Support + Three separate crystal oscillators + Two modes of rapid charging + Dual-mode bluetooth 4.1 with aptX supported + Dual-band WiFi of 2.4G and 5G + Optical / coaxial output function + Asynchronous DAC + In-line control...... c. The Operating System-- Android 5.1 OS + Android / Pure music mode + FiiO Sound Engine + all-new UI + Automatic detection of lyrics and cover + User-defined lock screen + Google play frame, service and related app can be uninstalled by users + 7 Lowpass Filter modes ..... d. The Ecosystem and Accessories -- Dock to K5 to form a form a desktop DAC & AMP system with complete functions + Provided Leatherette case + Clear case + Tempered glass screen protector Retail Price in USA: $649.99 For more detailed info of X7 Mark II, please kindly refer to introduction on our website: http://www.fiio.net/en/products/71 The time came to the second new product—X3 Mark III. Also, we have reviewed its predecessors—the X3 and the X3 2nd gen. Then introduced the X3 Mark III from the aspects of Design, Hardware Configuration and Accessories. a. The Design -- The classical layout + Patented touch wheel + Aluminum body and tempered glass with injection molding technology + Thinner and Lighter + "FiiO Red" around the power button + Brilliant-cut Logo + Available in Red and Black b. The Hardware Configuration -- Dual DAC Chips PCM5242 + Discrete DAC+LPF+Amp + Balanced Output for Wider Soundstage + The most cost-effective music player with dual-DAC and balanced output + Added multifunction button + Supports Micro SD Card Expansion +Dual-Mode Bluetooth 4.1 + Deep Sleep Mode + In-line control + Asynchronous USB DAC c. The Ecosystem and Accessories -- Dock to K5 to form a form a desktop DAC & AMP system with complete functions + PU clear case included + Leatherette protection case included Retail Price in USA: $199.99 It's the first time we release 2 music players at one launch event. After the introduction of music players, it's our design director Demond to introduce the F9 and Q1 Mark II. Demond's introducing the Metal Ripple Hybrid Three-unit In-Ear Monitors F9 Conforms to Aerodynamics and Bionics + 1 Dynamic and 2 Balanced Armature + PEK Diaphragm + Physical & Acoustic Dual Crossover + Comfortable wearing + Over-the-ear Design + Unibody CNCed Metallic Shell + Detachable Cable Design + Comes with one 3.5mm single-ended audio cable with in-line control and 2.5mm balanced cable + Available in red and black + provided 6 pairs of ear tips & waterproof carrying case Retail Price in USA: $99.99 The last but not least product is the Q1 Mark II-- MFi Certified DAC/Amp with Native DSD Decoding Compatible with Apple latest iOS + Innovative ADC Volume Adjustment + Rotary Knob Design + Perfectly Aligned Design + DSD Identification + Dual Headphone Output + Can be used as a DAC to iPhone / PC or as an amplifier for music player + Automatic Identifies the Input Signal + Gain and Bass + Various Accessories Retail Price in USA: $99.99 What a pleasant surprise to see a product with so powerful functions at such price! After the introduction, it's time for the models to display the newly released products. When the audition room opens, all the people rush to the room to try all the new products. Thank you all for the kind attention to our launch event. May we meet again at our next launch event!