Wodgy
Headphoneus Supremus
- Joined
- Feb 24, 2002
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Quote:
It's not a laptop. I don't see it competing with the laptop market at all. The lowest cost iBook is already cost-competitive with that VAIO you mention.
There are several target markets as I see it:
Originally Posted by gerG Cute design exercise, but what would anybody use it for? Considering that there are some killer laptop deals out there right now (Sony vaio K-33 for $1050 for instance) I am having a hard time figuring out the target market. |
It's not a laptop. I don't see it competing with the laptop market at all. The lowest cost iBook is already cost-competitive with that VAIO you mention.
There are several target markets as I see it:
- People who want a quiet home machine, perhaps for their living room - Right now, you either have to pay through the nose for something like a HushPC, or try and build a quiet machine yourself (which, if you've followed some of the threads in this forum, is not a trivial endeavor, and not inexpensive), and either way you end up with something somewhat large and ugly. The new Mini Mac is just such a great solution for this market. It hits the bullseye perfectly. Who wouldn't want this in their living room? It's small, it's quiet, and it's beautiful.
- People who are tired of all the spyware, viruses, etc. on Windows and just want a computer that works. Non-"computer savvy" people often have this stuff just clogging their machines and making them run more slowly. The cost of switching to this new Mini Mac isminimal for average home users, since they gets to keep using their peripherals and monitor, and this machine comes pre-bundled with most software home users need (except a spreadsheet).
- People who are just tired of all the Windows annoyances and want a change. No more "Fisher Price" user interface with big, awkwardly-sized title bars with hideous orange X controls in the upper right hand corner. No more ugly text rendering unless you're willing to switch on ClearType and put up with the color fringing. No more being treated like the lowest common denominator. People who want function, but who also want a good experience, style, and a vendor who shows a bit of passion. This is the target market that the iPod is bringing in to Apple stores.