to be fully honest I am a bit pissed that I followed people's opinion and tried the 240. It is a very good player, and I am not as disapointed as I was with the 120, but I do not find it to be the DAP that walks on water some people make it to be...people cannot help to judge based on price. Trust your ears people, they are the only ones who must be truthful as they have to live with you afterwards.
To be honest, AK is very good in marketing so to obtain favourable reviews. A good looking device also helps too.