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Spank Those Celebrities' Cans!

post #1 of 5
Thread Starter 

Hand-wringing, teeth-gnashing, hair-tearing, and head-shaking have abounded ever since the first celebrity-endorsed headphones encroached upon the awareness of a naive public.  It is said that the headphone line Beats by Dr. Dre owns most of the over-$100 headphone market.  With sales in 2011 of over $300 million through sales in 2013 of over $500 million, that is probably something around 4 million pairs of headphones sold since 2011. 


Apparently, the purveyors of these celebrity headphones did not ask permission of the headphone experts on this and similar sites.  Worse still, the unsuspecting public did not inquire here of the worthiness of these headphones.  While we were talking Hz and dB at each other, both supplier and customer got deals going that have become a majority of that $100+ headphone market.  Unbelievably, nowhere in that supplier's website are Hz or dB even mentioned!  Anywhere!

Something Must Be Done!

But what?  To quote another blog post, "How is the headphone market going to rid itself of Beats dominance and gain a sense of balance?"

This question was put to the heads of Sennheiser, Skullcandy, and Philips, and each company was proceeding on its own clear path to address this concern.

So they are doing their part.  But what can we do?  We are not empowered as much as the heads of these major headphone companies.  Or are we?

I offer a modest proposal, in the form of a Three Point Plan called, "Spank Those Celebrities' Cans!"

1)  (For ALL of us) - Dissipate the hip youth panache of Beats headphones by buying these headphones ourselves and wearing them most publically.  I warrant that most folks who pay $1,500 for Sennheiser HD 800 headphones and $1,800 for HiFiMan EF-6 headphone amps are not the youthful trendsetters shown in Beats ads.  If we are seen wearing Beats headphones while also wearing our polyester leisure suits, lumpy spandex exercise togs, or overfilled cotton thongs, while pushing our walkers through the Depends aisle at CVS Drugstore, we will inexorably coax the image of Beats away from the youth and to the realm of the former youth.  I have done my small part in this regard, having purchased not one, not two, but THREE pairs of Beats headphones (2013 Studio, 2013 Studio Wireless, and Beats Pro).  I also bought a thong.

2)  (For me) - To do my own extra part, I hereby announce my offering of NON-celebrity-endorsement of headphones.  Since celebrity endorsements raise the hackles and ruffle the feathers of the cognicenti, then non-celebrity-endorsed headphones should delight this bunch.  We will counter meaningless endorsements of headphones by celebrities with meaningful endorsements of headphones by nobodies.  I am not a celebrity, nor would I ever be mistaken for one.  I am a Nobody.  I am old, bald, overweight, and pale.  I am wearing a thong.  To those same major headphone manufacturers intervewed above, I hereby offer my services as a non-celebrity endorser, encouraging them to bid against each other for my services.   Thus, we will crowd out celebrity-endorsed headphones with non-celebrity-endorsed headphones!  Our headphones will proudly state, "Nobody has endorsed these headphones!"  And for those iconoclasts who STILL think that their headphones are better than my offering, I provide them with a handsome bumper sticker that states, "Nobody's headphones are worse than mine!"

3) (For you AND me, to really demonstrate our commitment to this Cause):  I shall devise and sell at a premium price a logo sticker to add style to the top-quality non-celebrity-endorsed headphones that most folks here have.  Such a logo sticker can be added to one's favorite headphone, regardless of brand, to retrofit it with the necessary "sizzle."  In like manner, I'll develop and sell logo stickers of the major headphone manufacturers to folks who surreptitiously actually enjoy Beats headphones, to cover the "b" and impress those around the listener with the listener's exquisite discrimination in headphones. Hence, I will confuse endorsement and non-endorsement labels.  (see footnote)

If we work together in this manner of dissipating, crowding, and confusing to help the headphone manufacturers in their approach, we can indeed rid the headphone market of Beats dominance and gain a sense of balance! wink

___
(footnote): I must credit Dr. Seuss' "The Sneetches" with this idea.  The poem begins "Now the star-bellied sneetches had bellies with stars; the plain-bellied sneetches had none upon thars."   The enterprising Sylvester McMonkey McBean invents one machine to put stars on the plain-bellied sneetches, for a price, and another machine to remove stars from the star-bellied sneetches, for a price.  Sneetches add and remove stars until they run out of money, and the now-wealthy McBean then steals away with their loot. Inspired by Mr. McBean, I too shall empty the wallets of celebrity and non-celebrity headphone users alike!

 

And what, you breathlessly ask, shall I show as the logo on this sticker that I offer?  Why, it will be the sign you see below!  Yes, a big red ess, the end result of the spanking we are giving to those celebrities' cans!

 


Edited by ruthieandjohn - 5/2/14 at 6:07pm
post #2 of 5
Thread Starter 

...or Apple could just buy 'em and turn their black and red into white and silver!  :veryevil:

post #3 of 5
Thread Starter 

Posted on the Apple site just an hour ago...

 

"Apple to Acquire Beats Music and Beats Electronics" ... here:  https://www.apple.com/pr/library/2014/05/28Apple-to-Acquire-Beats-Music-Beats-Electronics.html

 

Think what you might... both Apple and Beats paid meticulous attention to the whole user experience, not just the technology inside the cases of their products.

 

Apple, of course, with:

 

  • Clean design with minimum buttons and tremendous ease of use;
  • An entire work environment (iTunes and the Apple App Store) with automatic synchronization across multiple Apple devices;
  • Innovative human/machine interfaces, such as Siri speech recognition, and the first wide-spread use of ultra-high-definition displays (the Retina) while increasing portability by decreasing weight and thickness.

 

And Beats, with:

 

  • Headphones that are both attractive and simple to use, assuring that their plugs will fit into Apple products even through iPhone cases and the like (try to fit a Sennheiser 1/8" plug into the little hole on an iPhone case to see what I mean);
  • Headphones that are light weight enough to stay put and comfortable to wear;
  • Headphones that accommodate the whole portable music scene, with attractive boxing, carrying cases, and multiple plugs.

 

Neither Apple nor Beats are generally where leading edge technology will first appear.  But both pay far more attention to improving the entire usage experience, not just the data sheet specs, of their products.

 

I have 6 Beats systems (Beats Pro HP, Beats Studio 2013, Beats Studio Wireless 2013, HeartBeats IEMs, Beats Music, and Beats Automotive stereo), and 8 Apple systems (iPad Air, iPad original, iPod Classic, iPod Touch 5th gen, iPod Touch 4th Gen, iPhone 4, and iPhone 5, and iPod nano).

post #4 of 5
Genius, sheer genius beerchug.gif

Please send me 66 stickers to cover up the "b" logo on my 33 pairs of beats cans smily_headphones1.gif

TBH the main reason I'm going along with this caper of yours is for ulterior motives - you might not know this but adding stickers to the outer earcups of beats cans actually changes the sound signature to the exact sound of the Sennheiser Orpheus HE90 driven by HEV 90 tube amplifier!

That's the real reason Apple bought beats - but keep it to yourself, cos once this lot catch on there will be a stampede for beats & stickers frenzy eek.gif

If anybody doesn't want to participate in your plan, for whatever reason, you could use subliminal messages via advertising banners such as below, that's gotta be a quick fire remedy for any sticklers:

9f981a43_image.jpeg
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Edited by cb3723 - 6/10/14 at 11:01pm
post #5 of 5
Thread Starter 

Thanks!  And I don't know WHERE you found the picture of me.

 

I think we are safe, cb3723.  Most of the audiophiles on this site think you can't change the sound of closed headphones like Beats by covering their surface with a sticker.  Hence they won't believe your trick to change them to the Sennheiser Orpheus.

 

And as we both know, why sound like an Orpheus when  you can sound like a Beats?  What a step down... Orpheus indeed!

 

But thanks to recent news developments, I can now offer Apple stickers to place over the "b" on the headphones... that will look Great!

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