In the camera world, Leica is the name coverted by many. Despite the sky high prices and the many limitations of the system, many photographers still dream of owning one – if they can find the funds for it Some folks even claim the images made by Leica can never be duplicated by other brands. But any sensible photographer will know this is simply not true.
So what am I trying to say here? Despite all the negative things that has been mentioned about the AK120, especially concerning its high price, it will sell very well in the market place. This is because many people will gladly pay for it if they are made to believe that this device is technically superior to its predecessor (which it is). Nevermind if the SQ is marginally better. Our minds will have already convinced us that the AK120 will sound much better than the AK100 or even the DX100. And the higher price of the AK120 itself maybe a selling point. Because most consumers are “groomed” to believe that anything more expensive must naturally be better than the less expensive models.
All I can say is that the average human consumer is an unusual animal.
Peace to all