Originally Posted by fuzzy1969
It doesn't need to be a excuse at this stage, it hasn't even officially been released yet, there seems to be a worrying trend on this thread of judging something by price. Something about putting the horse in front of the cart.
It's only half the truth. I think the big problem is that SE535, IE80 and AKG K70x still cost the same. That's why new additions costs so much more. Personally, the IE8 died years ago and minimally tuning the sound with a new faceplate just to ask the same money for 4 years is stupid. The IE80 cannot compete with better products at the same price - but the name Sennheiser is too strong to push over. (Not for hifi anyway - bassheads may disagree.)
Now the SE535 is bested by many equally tuned products at lower prices (Fischer Amps FA-3) but it's hard to find a recommendation thread without the mention of Shure. That's why they won't lower the price. Of course they have to add the SE846 on top or else they'd kill their own products. So the actual problem is that the SE535 costs too much. It's an outdated product that is still flawed but has a huge fanbase - I would have expected a lower price for a new flagship and - usually how it's the case with other products - see the price drop drastically for their old line-up.
Anyway, that's my major concern and I doubt many companies can do the same. If you are not huge right now, you cannot make the same profit and sell old products.
I repeat myself, but it's just a matter of time until 100$ earphones will outperform the SE535 and IE80. When that happens, I will put Shure and Sennheiser in the same bag with AKG, Bose and Dr. Dre.
For now, let's see how innovative Shure actually is and if it can beat customs with enough space in the housing to actually create clean crossovers with a huge stage. I will be sceptical because more drivers don't mean better resolution and crossovers will be harder to implement. Also, I never listened to a proper hifi stereo setup with a separate subwoofer so I actually question their whole design. I will see...