here's a nice though to. I'm not 100% of the validity of this statement. But apprently Monster Cable [the ppl who where behind Beats] had over 53% of all headphones Sales in the Us in 2012. Again not to sure how true that it but... based on what i see around me it makes sense.
Which is terribly because I remember when EVERYONE had Sony's or Koss's or Philips, Yahama ect... ect... so -.- I really do hope Monster Loses... they push there "trendy" products on an ignorant market... but I suppose if those consumers don't care for sound [which there r many ppl like that] no big deal.
Still I had a neat conversation with a young gal yesterday. She's says to me "why spend $300 on Beats when I can get a purse for that much, I don't even use headphones every day"... which impressed upon my how "stylish" Monster Cable products are [even though they sound pretty terribad] I guess for some that "300" purse is a pair of beats around your neck!
So... I hope the lose but I doubt they will.