Uncle. Huge supporter of bose. Can't convert...FINE. I gave him a udac2 at least rather than a thinkpad earjack. After several minutes of listening...he was like...I LIKE MY LAPTOP EARJACK BETTER. I WILL GIVE THIS TO YOUR COUSIN.
My cousin listens: WOW WHAT IS THIS. GIVE ME MORE. And so I introduced him to the world of headfi. He got a 100 dollar gift card for Christmas and he spent them on hifiman re400.
Uncle is lost cause but I converted my cousin :)