For those that not aware, AFAIK, King Sound is a headphone distributor/reseller in HK. I used to frequent them and in fact bought my first drug gateway to this headphone world, MS-1. What I can see here is that with the booming interest in the headphone world, they decided to venture and make their own house brand. Stats headphone from what i was told is actually easier to make/produce than dynamic headphone. Coupled this with the popularity/image of stats as high end sound, plus the cheap labor and production cost from China, this decision of having house brand makes perfect sense for me.
I'll take this headphone with a grain of salt and reserving my comments till I have a chance to audition it. But I wont keep my hopes too high looking at the history of the company behind it........


























The headband looks like a fit issue waiting to happen