There is nothing in this video that even comes close to purporting to be any kind of technical or engineering demonstration. Audeze did not make this video to show off their achievements. Anyone who thinks Audeze is trying to demonstrate some science or engineering or the superiority of their own brand is naive - Audeze knows the video is wholly devoid of such information. (If anything, the video exposes technical imperfections, or at least where engineering falls short of theory.) After all, Audeze is a SUPERIOR engineering firm that created a superior acoustic driver through superior technical knowledge. You can bet your life's savings AND your firstborn child that their staff, more than ~99.8% of the people on Head-Fi, understand just how little, technically, is being shown in this video.
The point is to invite the public at large to observe, remember, and most especially marvel at the physics of a man-made device generating a natural phenomenon - mechanical drivers reproducing recorded music. Hold your criticism and be in awe.
I bet you also hate puppies.