Yeah same. But the thing is, I can wait. My next rig is comming in 2013. As long as I can run on high at 1080p with most games or medium with the very hard ones. I am set. BF3 plays on high and so does the mass majority (except for Crysis 2).
But why get extra muscle now when most games still run in high when you can get a better card for that next gen build?
We are in the PC Enthusiast Fi section. And thus form that psychographic I can understand what you mean. Getting as much performance as you can with some reasoning. But as a person that also looks at other things. I would rather say to wait and fully upgrade the next time you do. The 57xx series were heavily popular when they came out. They were the first DX11 series (5xxx that is) cards released and the 57xx appealed to the majority of people's wallets.
I said the same thing to myself last year though!
Oh well, you're right. My current card does run everything pretty well and it probably would be more cost effective to build everything from the ground up next year. The 7xxx cards will definitely be a lot cheaper then. Thanks for the advice. You've successfully foiled my spending compulsion!