1. Good design can say that you pay attention to the details. Not just in your audio quality but in everything. It can say that your a person who likes things done right.
2. It can signify that you enjoy the expression of art in all its forms. As i've said design itself can be an art, the sound reproduction and music is as well.
3. It can also determine if your headphones look cheep or not. I know we don't buy gear for a status symbol but looking like it cost a lot never hurts either haha.
But looking at the design you guys have for these shown its very very impressive. The wood grain and tone are beautiful and the craftsmanship looks simply impressive. This is a truly great example of something that is simply a product but because of the thought put into the design and the work required to build these I can also consider this a great piece of art. Now I just need to get my hands on a pair of these so I can see if the sound they produce is also an exquisite piece of art. So if I win a pair of these I'll be sure to let everyone know if thats the case!