- 72h countdown
- public broadcast of announcement on advertising screens in major Japanese cities
What they have shown?
- 3DS Persona spinoff/3&4 crossover, by makers of Etrian Odyssey
- PS3 version of Persona 4 Arena
- Persona 4: Dancing All Night, a Vita (IIRC) music game, looking like Project Diva
And said "thank you, good night"
Warning: Spoiler! (Click to show)