The only other one I have tried is the Bravo, and they are both nice. The Bravo is more versatile as it will take in coax and optical as well as usb, and output in both coax and optical as well. But you have to pick one kind of input and go with it, as there is no switching between them and the auto-switch will prioritize the usb input. The Bravo is slightly more expensive with the Supplier PSU (which I recommend), but the V-link is usb powered. I like them both but haven't directly compared them to each other. From what I have read the HiFace isn't as good unless you mod it with a battery pack, which takes away its form factor advantage. The converter I pictured above is black, but the one I chose to receive is blue and it came with a matching blue usb cable. Is yours the blue one also? Those are the only two colors I have seen.
I would agree that the Bravo has more I/O options but as you said you do have priority on the inputs. If they added an input selector that would be a better option IMO.
The Hiface is a pretty sweet converter based on my testing. However, some like other units. To each their own.
The unit I have is a gold color....I haven't popped it open so I am unsure what is inside. Actually haven't even used it yet.
I will have to check it out.