That one trick pony aka kindle is an overpriced brick that only does ebooks. I disagree with you saying this is a Jack of many trades but master of none, this looks to be a great web surfer and e-reader among other things. I would actually rather read a book on this than the kindle, and yes I've tried reading on the kindle and I didn't like it. I can't justify paying that much for just an e-reader when you really don't get that great of savings on the books. If that was the only option, I would just as soon just continue buying books in print media. Also I think you will be surprised when these are flying off the shelves, and not just to mac fanboys. Give it a little time and other companies will be mimicing it as well.