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Selling Headphones (Opening a store)  

post #1 of 15
1/11/10 at 2:17pm
Thread Starter 
Hey guys,

I'll just tell you a short story that will lead me to my question:

I live in Brazil, a country that taxes imported products that cost more than 50USD in 60%, and upon that, there is still 18% of state taxes. Importing anything is, therefore, pretty expensive, headphones included.

I was walking at the mall this weekend when I went to Fnac, a french multinational store, to take a look at DVDs and books. I was just wandering when I passed the headphone section of the store and was attracted by the S of Sennheiser and went to take a look. The PX100 were costing R$530 (Brazilian reais), which is, by today's currency exchange rate, 305USD.

I just could not believe that they are really selling those for more than 10 times the price (about 30USD). Of course they have to pay that whole lot of taxes, but even with all of that, that is EXTREMELY overpriced.

So, I began to think in opening a headphone store, probably in Mercado Livre, which is the Brazilian ebay, in order to sell phones at a reasonable price.

I don't know exactly what to ask, but I would like some input of stores to import from, tips with selling and general help from you guys.

By now, is that, I'll shape my questions while the flows. And I really hope it does...

post #2 of 15
1/11/10 at 11:28pm
Man that sucks 10x the norm price, and i thought when I saw the gizmodo article of 1 Brazillian MBP being able to buy 2 in US was bad
post #3 of 15
1/11/10 at 11:35pm
Let me get this right. You want to start your own business and you want us to do the legwork for you. And some of the most basic legwork at that (suppliers).

I'm not entirely sure how to regard that. But not with support and optimism. I'm wondering just how carefully you've thought through yoru idea.
post #4 of 15
1/11/10 at 11:39pm
Quote:
Originally Posted by Duggeh View Post
Let me get this right. You want to start your own business and you want us to do the legwork for you. And some of the most basic legwork at that (suppliers).

I'm not entirely sure how to regard that. But not with support and optimism. I'm wondering just how carefully you've thought through yoru idea.
Indeed.
post #5 of 15
1/12/10 at 12:06am
Thread Starter 
Quote:
Originally Posted by Duggeh View Post
Let me get this right. You want to start your own business and you want us to do the legwork for you. And some of the most basic legwork at that (suppliers).

I'm not entirely sure how to regard that. But not with support and optimism. I'm wondering just how carefully you've thought through yoru idea.
Well, since I just saw this on Saturday, I have not, indeed, thought a lot about it, but my first thought were that maybe head-fiers would be able to help me...

In fact, I am just wondering, still thinking about it... Was hoping you guys could contribute, since I have not bought from many stores, in fact, only at B&H.

By any means I was expecting you to research for me, just to say your personal experiences with different stores or so.

And since I am still only thinking about it, I would be grateful if you could maybe only discuss it with me...
post #6 of 15
1/12/10 at 12:06am
What in the world would any of us know about importing headphones into Brazil? Maybe there's somebody lurking out there that does, but that's gotta be a one in a million shot.
post #7 of 15
1/12/10 at 12:08am
Thread Starter 
I believe that if a store is reliable in the US, will probably be reliable for the rest of the world...
post #8 of 15
1/12/10 at 2:50pm
Buy and import lets say 10 pairs, put them up for sale at Mercado Livre for a reasonable price. Then take it from there...
post #9 of 15
1/12/10 at 3:34pm
Quote:
Originally Posted by krmathis View Post
Buy and import lets say 10 pairs, put them up for sale at Mercado Livre for a reasonable price. Then take it from there...
++ See how it goes...
post #10 of 15
1/12/10 at 4:35pm
What is Mercado Livre? A Mexican craigslist?
post #11 of 15
1/12/10 at 4:46pm
Quote:
Originally Posted by krmathis View Post
Buy and import lets say 10 pairs, put them up for sale at Mercado Livre for a reasonable price. Then take it from there...
x3

Quote:
Originally Posted by koven View Post
What is Mercado Livre? A Mexican craigslist?
Probably not since he's from Brazil.

It looks a little fancier than craigslist. Looks more like eBay, but only Buy It Now

Google Translate
post #12 of 15
1/12/10 at 4:48pm
Thread Starter 
Quote:
Originally Posted by Vicentte View Post
So, I began to think in opening a headphone store, probably in Mercado Livre, which is the Brazilian ebay...
Thank you guys, I was thinking on something like that, buying a few pairs to see if it works out...

Any idea where to buy from?
And maybe which models? I am thinking of PortaPros and some other good and cheap in-ear... I am opened for suggestions, but this I guess I'll really have to do by myself: since I'll be selling to Brazilians, I'll try to figure out what people usually like here... I have a tendency to only take head-fi as a source...
post #13 of 15
1/12/10 at 5:19pm
Contact Koss and see if they'll give you a bulk discount. Does FNAC sell the Portapro like they do in Europe?
post #14 of 15
1/12/10 at 5:30pm
I wouldn't invest too much time in a business that has the avoidance of import tax as it's central advantage.
post #15 of 15
1/12/10 at 5:35pm
Sorry to the OP. Head-Fi is not here as a free research tool for MOT's.
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