If you care to read mixing forum, not audiophile forum (
Gearslutz.com - Powered by vBulletin to name one, John Willet also there), it is indeed AKG240 and 701/702 one of the most popular for recording, other than DT48 and some like HD600, few others like 650, although I prefer 650 for my listening pleasure. I guess it's just the different needs. One need speed, stability, not comfort for sport car (F1 to the extreme) and one need comfort, not speed (Maybach?) Comparing the two and think they are the same is silly I find, especially when you haven't done the recording work yourself, it's just common sense.
deejayen, I guess you ask at the wrong forum in the first place, people here are audiophiles, well, some are recording engineer I guess, but mostly are not, so you get a bias answer based on different purpose.