MacedonianHero – simply said, intelligent person send the email message to this company with the request about information about my relation. This is rational approach. There you will obtain true objective information. But you absolutely know that I am totally independent. Why do you (or others) not stop the speculations about selling these products? I think it is very stupid to relate me with something without exact proof. When I have suspection in first hand I try to obtain proofs or disproof, detailed information about.
The reason for these speculations is very simple and rational. It needs to be presented for better understanding. Today a lot of devices are hardly overcosted, but it is very difficult to proof for some device if is overcosted or not. You can simply do it in special situation. This situation simply said happen. The Casea amp, DAC or Sirius module are very good devices which contain very serious high quality components, but the price is well related to objective costs of components so the performance to price ratio is very strong value. In first hand, this is only poor argumentation, but in second hand, it says about many other producers and devices from this class. You simply can compare this device with other producers, as reference information about performance or price. Because (for these devices) the quality is very serious and price small, you carefully see that several concurrence products are hardly overcosted. If it is up to 20 percent, it is normal – different regions, business situation etc. But if it is more then 40 or 50 percent then it is irrational. The same components from same brands are not able cost with so different price, expect exchange ratio. So one amp produced by brand A is not able cost 100 percent more as one by brand B. Same for DACs.
The reason why several products are so overcosted is fact that the customer base for these audio devices is much different as in other business areas. Here are the customers with much better salaries (more then average national salaries) so they are able pay more expensive devices. The user expect “sound quality” and if it find it he is absolutely NOT interested about rationality of the pricetag. In reviews are rarely analysed if the price is adequate or not. So here have been less interest by producers to optimize their BPM (Business process management), BI (Business intelligence), BP (business performance) etc. So here exists big gap for reducing the prices. If one producer does things effectively, then others are in problems to explain situation. Why Rudistor RPX-33 costs 1150 euro (resp. 1400 dollars) and Casea Lyra mk2 (without DAC) costs (at about) 750-800 dollars (depend on exchange between Czech koruna and dollar) and these devices are from same class and same type? Especially in case when here is assumption that Lyra is better and higher quality device as RPX-33.
If we consider other argument, that Casea company exists more then 15 years (more then Rudistor company, this is NOT last season company), and that this device is very serious quality (If It was not true then somebody serious (with very good technical knowledge) from head-fi would present serious information after my „repeated“ messages), and that this device is well known in Central European region (Poland, Hungary, Austria, Czech republic, Slovakia, partially Germany), it says that other producers and customers (consumers) obtain the example (true information) that very rational prices are possible. When you consider the argument that here are many trade, MOD or contributor users (head-fiers), who are related to business, who very carefully see what is spoken here, the information about the device which does things in very rational values is simply said very negative for him. Other producers are not so happy that here is somebody who does things effectively or one user presents information about this device, compare with standard well known one etc (exclude any speculations made again my person). Trades have agreements, but they can simply include other item to catalogue. Here are brand friends too who critically said, guard opinions or positions. But naturally, I not say concrete names because it will open space for absurd speculations.
So back to beginning, if here come person with presentation of very serious quality device but with very good price, people are not able to be quite. In first hand, you can think about speculative built quality („chinese“ one), but if you see the pictures of insight and you understand details, you see that this device is in second group – high quality products. Larger group of people here are NOT able to be quite. So the hysteria or paranoya started. This is rational explanation of psychological things. Most of users do not understand what is insight so if they see that somebody does well built high quality product and other one is simply “less” or “worth”, and then prices are different, then they can not be quite too - they feel that they are (have been) cheated.
Let’s came back to economy. As I said, the problem is that the producers of headphone audio devices have not optimalized their business strategies. This is concrete argument, fact, but very poor information in case when I not include other things. In first hand they are small brands (around one person, music lover or enthusiast), so they are not able pay very expensive consulting agencies or realize very complex business methodologies. But situation during crisis changed things (presents several hidden phenomena) and more and more users expect the solutions with effective performance to price ratio, so these customers (the most part of head-fiers here) require optimalized processes. This requires the changes in thinking, business approaches, communication with customers etc (include my spoken company). So this is the request for the change, to move things to rational business values – well used in other business areas. But we are not in the end, naturally.
When we see for example project A Smarter Planet, presented and promoted by IBM company:
and specialized very effective methodologies like :
Retail - http://www.ibm.com/smarterplanet/us/en/consumer_advocacy/ideas/index.html?re=spf
Products - http://www.ibm.com/smarterplanet/us/en/embedded_systems/ideas/index.html?re=spf
Analytics - http://www.ibm.com/smarterplanet/us/en/business_analytics/ideas/index.html?re=spf
Work - http://www.ibm.com/smarterplanet/us/en/productivity_management/ideas/index.html?re=spf
we see that things are possible to be effective for everybody, for producers to have great profits, for retail companies, for order customers (consumers) too. Why the situation about audio devices is so different? The most of producers (expect very specific one) are very small for serious projects with company like IBM, to do things effective. If one company does BI, BP or BPM effectively, it is caused by very specific conditions or situation, low HR (human resources) costs, low energy costs, limited production, no luxuries, no marketing costs, no adverts ..., only basic web pages. So it says that new concepts and forms of communication, cooperation, retail and production need be applied today.
Back to basic topic from the point of customer, it is very good thing that somebody is able produce devices very effectively and it is shown here, because it is very good concurrence pressure for other producers to optimalize things, to find gap for reduction of the costs of BPM etc. In other hand, the speculants has much more difficult situation to argue that small addition (small progress step) requests so dramatic jump in price (for example Ultrasone Ed 10). From this point of view, my information is very good idea for everybody here. Simply said, the devices can be produced effectively and consumer is able obtain the device with serious quality and very serious price. Trade (retail) companies can include effective products to their catalogue, prefer effective solutions as lower one. Producers can accept that the things are possible and they only need analyze their business case.
Back to aim of this thread, Maier company is serious German producer who is very interested on satisfying customers. Mr. Meier is interested to produce high quality devices, he has concrete branding name, goodwill, so he is able simply analyze things and optimize them. In same order dr. Rudi Stor, Ray Samuels ... This is rational approach and concurrence is always the best thing for end point consumer. Simply said, all of you can request (require) this right behaviour. Same as said in pages about A Smarter Planet project. That’s all.
MacedonianHero – all what I presented here is NOT demagogy, it is not speculation about nothing, pure putting of “some” information, two sentences speculation, this is my rational argumentation and explanation of things, based on facts or insights, by absolutely order consumer, absolutely independent person to producers, trade (retail) companies, sell commissions etc. I only present things how they are, nothing less nothing more.