YAY !
Haha i actually joined head-fi to post that article that is linked on the first page of this thread! Sweet it seems like these are finally going to be real !
That price point is amazing...it almost makes me wonder if the 2 lower end models will sell well at all because the top-of-the-line is so much cheaper than other brands' top-of-the-lines ?
One thing that I know many people are interested in is a comparison to other popular closed headphones: Denon D1001/2000/etc and Ultrasone HFI-780...a lot of people say these are great for rock/metal

I am super glad that these are going to get huge attention even outside of the head-fi community. If there is anyway to get people to stop buying those ridiculously overpriced BOSE and BEATS BY DR DRE (MSRP $350) headphones at Best Buy and the Apple store...i am all for it ! And if these phones have good isolation from outside sound, they are going to be a huge hit. Good job shure !
Last thing...i really wonder how these sound with heavier and faster rock/metal/hardcore. I love the bass impact of closed headphones so i cant wait.
What do you think the in-store demos will be like ? Whenever i listened to the Bose in-store demo they are playing what sounds like a binaural recording so it sounds like a huge soundstage - ridonkulously misleading. I am rooting for Shure to beat that marketing BS and sell their product based on sheer product QUALITY.
-henry
ps sorry for the long post ! ive been waiting for these since i started the first thread on them !!! alright i have a final exam at 1pm so i gotta go ! headphones > final exams