In a market where almost all of the CIEM companies offer boooring choices of faceplate, what sony did is highly refreshing to me. Not saying that all those wood, of carbon fiber faceplate aren't nice of beautiful, but just boring.
I don't even know why I backed it. If I were to guess, at that time I may have been high on "I MUSH PAY FOR ANIME" phase. Now I just don't give too much ****s anymore. Much like how I started Chaika 2 yesterday, then 2 minutes in I remembered I haven't watched GBF TRY ep3 yet. Alt F4 Chaika, fire up youtube.